Keeper

Keeper Tax has established itself as a specialized AI-powered tax filing platform, attracting 180,000 monthly visitors with its focus on complex tax scenarios for self-employed individuals, contractors, and small business owners. The platform's success is evidenced by its impressive 4.8+ average rating from over 15,000 reviews, with particular strength in handling 1099 income, business deductions, and complex tax situations. Their approach combines AI technology with human expertise, offering an intuitive interface that automatically finds deductions while ensuring every return is reviewed by a tax professional.

The platform's technical capabilities are particularly noteworthy, featuring AI-powered transaction categorization, integration with over 20,000 financial institutions through Plaid, and automated deduction tracking. What sets Keeper Tax apart is its comprehensive coverage of complex tax scenarios, from W-2 employees and 1099 contractors to property managers and expats, all while maintaining a user-friendly interface that simplifies the tax filing process. Their AI tax assistant, fine-tuned on thousands of pages of tax law, provides instant answers to complex tax questions, backed by human tax professionals for additional support.

Keeper Tax's impact on the tax filing industry is demonstrated through their flexible pricing structure, offering three tiers from basic filing ($99/yr) to premium services ($399/yr), making professional tax assistance accessible to various user segments. Their success in the market is validated by features in major publications like Forbes, Vice, and TechCrunch, while their focus on year-round organization and automated quarterly payment support has made them particularly valuable for self-employed individuals and small business owners who need ongoing tax management.